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Thursday, October 2, 2008

How Not to Sell the Financial Rescue

How Not to Sell the Financial RescueBNET
Marketing & Sales | October 02, 2008
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What's New on BNET

How Not to Sell the Financial Rescue
The PR blunders that have made the bailout harder for voters to swallow.

Sponsored
The rise of Web commuting

Read Citrix Online's Web Commuter research brief to learn more about the growing trend of Web commuting and what it means for business. (Citrix Online)

Marketing to the Most Valuable Demographic
Women control 80 percent of household spending -- but marketers still fumble when they try to reach this key audience.

Ad Dollars Move to Financial Sites
Marketers figure out where to hawk their goods when the country is in financial crisis: stock trading websites.

Blowing Up 'Business as Usual'

The Everyday-Is-a-Saturday Workplace
Cali Ressler and Jody Thompson did something radical at Best Buy -- they instituted unlimited vacation time, let employees set their own schedules, and declared all meetings optional. Surprise: Productivity is through the roof.

Why Work Sucks (and How to Fix It)
Ten things you can do right now to kick the habit of old-fashioned, time-based management and get your team focusing on results instead.

Four Radically Different Corporate Cultures That Work
BNET takes a close look at Best Buy, Google, GE, and the Brazilian conglomerate Semco, to find out what makes each tick.

The End of Work as We Know It
Author Tammy Erickson gives us her honest assessment of the Result-Only Work Environment model and what the future of the workplace will look like.



Sales 2.0: Tap Into Social Media to Drive Enterprise Sales Results

Combine insights from social relationships with information from enterprise resources. Then put that resulting intelligence where it's used most - within a CRM application. Now imagine all that being done everyday, automatically - so you can sell more quickly and effectively. That's our socialprise application SalesView and it's part of the growing Sales 2.0 trend. To learn more about Socialprise or SalesView, download our FREE paper.
Click here for more information.

BNET Blogs
Pharma
Pharma Roundup: Roche Still Buying Genentech, Merck Cancels Obesity Drug, and More

Roche still plans Genentech purchase; Merck axes obesity drug; Sanofi cuts French sales force; pharma execs worry about pace of innovation


Financial Services
Loan Losses Piling Up At Washington Federal

Washington Federal Savings, with thrift operations in eight western states, disclosed last week that it would report the first quarterly loss in its history of approximately $39 million for the quarter ending September 30, as a result of its holdings in Fannie Mae and Freddie Mac Preferred Stock. A look...


Retail
Retail Roundup: Foot Locker CEO quits, Sears lays off 112

Foot Locker's CEO resigns -- Richard Mina resigned from his post as CEO of Foot Locker's U.S. division after five years at the helm of the athletic retail behemoth, according to a U.S. Securities and Exchange Commission filing. The company requested that Mina resign immediately, stating that his position would be terminated in the...

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